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MKT 206

Principles of Sales

Marketing

MKT 201
MKT 201 H
MKT 205
MKT 206
MKT 210
MKT 213
MKT 240
MKT 250

MKT 206 Principles of Sales

 

Designed to familiarize the student with the selling function as part of the marketing promotional mix. The subject matter includes the activities and responsibilities of a salesperson, types of sales positions, prospecting for and qualifying potential customers, sales presentations and selling techniques.

 

  • Prerequisite: None
  • Hours: 3
  • Credits: 3

 

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