HOS 208 Destination Development and Promotion
This course is designed for those students wanting to explore the visitor industry. Receptive tourism infrastructure and promotional partnerships are highlighted. Convention and visitor bureau operations and organization are discussed. The concept of service as an attitude is emphasized. Students complete a destination development project, which includes the creation of a local tour package and promotional literature.
- Prerequisite: HOS 101
- Hours: 3
- Credits: 3