Documentation of the use of /go link

What is the "/go" link?

The "/go" link is a redirect tool that we used to help users get into a specific site on the RCC website without the need of typing the whole web address. Typically, web addresses are kept short but there are times that you cannot avoid having a long web address. So to help users, we use short meaningful aliases for long URLS. Thus the use "/go" link.

An example would be for the Business Entrepreneurial Competition, the current location is http://www.sunyrockland.edu/academics/academic-departments/business/business-department/entrepreneurial-business-plan. Typically, the longer the web address the easier for the user to make a mistake. To prevent this, we created a go link for the business competition which would be http://www.sunyrockland.edu/go/businesscompetition.

How can I have the "/go" link?

You can only have a "/go" link if:

• It’s for the purpose of promoting a department website
• It is for an event where you have to direct your audience to a particular section on the RCC site.
• It is for a current marketing campaign.

It cannot be use for:

• Personal sites

How do I acquire a "/go" link for my department site?

Every department has gotten a “/go” link during the conversion process. Contact your site editor for your department’s “/go” link.

I have an event that needs a web presence. How do I go about acquiring a “/go” link?

It is the same process on how you go about your printed publication. Contact Tzipora Reitman, Campus Communication.

How do I use the “/go” links?

Use the “/go” links in every print publication or advertisement you have generated for your department.